#askpixelandink: Why do I need a brand?

For businesses and small businesses is actually quite important.

The three main reasons are:

Credibility: You look professional people will see you as professional. If you look amateur, even if you are the most amazing accountant you will be perceived as unprofessional.

Memorable: You want people to remember you. You want people to see you as many times as possible and remember that it’s you.

Emotional connection: You want to be seen as your customers expect you to be.

I hope this helps and please keep sending the questions here – And remember to subscribe to our newsletter on your right.



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