The Creative Mail
News, opinion and other curiosities in the creative world

Not all brands need to save the world
I am seeing many businesses claiming to be the “… for a better world”. It’s not that I am against…
Narcis Studio

Typography and typesetting for the small business owner
Before we start, let me quickly explain what typography and typesetting are: Typography is the technique of arranging typography. Typesetting…
Narcis Studio

Business tools we use and love
A collective studio has many challenges when it comes to project management and invoicing. The Internet is full of great…
Narcis Studio

Branding for millennials
Millennials are those who were born between 1981 to 1996. They are youngsters in their 30s and 20s, most of…
Narcis Studio

Is your business ready?
Your business will be ready regardless you have ticked all the boxes or none. A company is always under construction.…
Narcis Studio

Lies and other magic tricks of Marketing
BP targeted me on Twitter. Not sure why, because I despise them. In fact, they are one of the causes…
Narcis Studio

Let go of your old brand if it’s not relevant
When I started my business, my vision was to become a big agency. That was in 2014, the time when…
Narcis Studio

Must-5 of Branding to stay relevant in a changing world
Do you still listen to cassettes? Do you save your files on floppy discs? Do you have physical photo albums?…
Narcis Studio

What is growth?
When I started my business, I assumed that I had to grow. I felt like, at some point, I would…
Narcis Studio

Brand flagging
As a brand designer, I like to observe what brands do. I love to see brands claim and fall in…
Narcis Studio

Let’s talk about recycling, trees and carbon offset
As brand designers and strategists, we look at a business as a whole, 360º inspection, to understand what they are…
Narcis Studio

Do brands need to be purpose-driven?
Sustainability and ethics are essential to the consumer, as we all realise that we can’t continue the way we do…
Narcis Studio

Bus Stopping font
Do you fancy a free font designed by us? Sometimes we find our inspiration in our travels, even when is…
Narcis Studio

COP26 opportunity or circus?
COP 26 arrives with optimism from institutions and governments and scepticism from the activist groups. And who is to blame…
Narcis Studio

We learned how NOT to treat our customers by HMRC
It’s that time when we all have to deal with the HMRC. Usually, our accountant deals with most of it,…
Narcis Studio

Branding for TERN
We have to be grateful when a dream job knocks on the door of our studio. At the heart of…
Narcis Studio

The honour of helping our borough!
At the end of January, we had the honour to take part in a project which we felt very honoured…
Narcis Studio

Cheers to rebrand
Last week I was invited by my friend and communications and marketing manager at Vinventions, in Spain. The format was…
Narcis Studio

Marketing strategies that changed the behaviour of the world
Today is #NationalSpinachday, not that I care that much, but prompted me a thought. If I say spinach what would…
Narcis Studio

Where to start with the e-commerce thing?
Where to start with the e-commerce thing?…