Not all brands need to save the world

Not all brands need to save the world

I am seeing many businesses claiming to be the “… for a better world”. It’s not that I am against this claim, but I feel it is vague and generic. …

Business tools we use and love

A collective studio has many challenges when it comes to project management and invoicing. The Internet is full of great tools that can help but which are right, and wich …

Branding for millennials

Millennials are those who were born between 1981 to 1996. They are youngsters in their 30s and 20s, most of them are now working, and therefore they are potential customers. But how can your brand appeal to them?