Brands, believe it or not, have their language. Sometimes they don’t even know it themselves. Like people, this sets you apart and makes you more likeable. This week’s post is …
10 lies about branding
Branding is a very misunderstood subject. Some businesses think design and branding aren’t something you need to invest on, and the truth is that brands inspire your customer loyalty, leading …
How to get your brand’s tone of voice?
Whether you already have a business or you are planning to start a new one you should know who your high-value customers are. These are customers who want, buy, love …