Canva can be also helpful for small business. So as designers we need to embrace and empower people with the tools to hands.
Not all brands need to save the world
I am seeing many businesses claiming to be the “… for a better world”. It’s not that I am against this claim, but I feel it is vague and generic. …
Typography and typesetting for the small business owner
Before we start, let me quickly explain what typography and typesetting are: Typography is the technique of arranging typography. Typesetting is the technique of arranging paragraphs and typographic compositions. Why …
Business tools we use and love
A collective studio has many challenges when it comes to project management and invoicing. The Internet is full of great tools that can help but which are right, and wich …
Branding for millennials
Millennials are those who were born between 1981 to 1996. They are youngsters in their 30s and 20s, most of them are now working, and therefore they are potential customers. But how can your brand appeal to them?
Is your business ready?
Your business will be ready regardless you have ticked all the boxes or none. A company is always under construction. The market changes, and so does your business move along. …
Lies and other magic tricks of Marketing
BP targeted me on Twitter. Not sure why, because I despise them. In fact, they are one of the causes why I resigned in 2012 from a studio where they …
Let go of your old brand if it’s not relevant
When I started my business, my vision was to become a big agency. That was in 2014, the time when we were coming out of the 2008 financial fiasco, and …
Must-5 of Branding to stay relevant in a changing world
Do you still listen to cassettes? Do you save your files on floppy discs? Do you have physical photo albums? You will likely say no to these questions. You might …
What is growth?
When I started my business, I assumed that I had to grow. I felt like, at some point, I would need to employ people, have an office in Central London, …